Search Engine Type Parameter

 

WT.srch

The Search Engine Type parameter in the query string of the URL from a referring search engine identifies the link as one for a paid search engine phrase.

Webtrends uses this parameter to differentiate a paid search engine from a reference to an organic search engine. Only WT.srch=1 has meaning. No other values are defined or recognized.

Note: Search engine results using WT.srch=1 are limited to only those search engines that are listed on the Webtrends search engine availability list. Using WT.srch=1 does not produce search engine campaign results for search engines that are not recognized by Webtrends.
Valid Value: 1

Syntax

WT . srch = SearchEngineType